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Bank of Communications and Oriental City Group Jointly launch Pacific - OCG Golf Card

First Lifestyle Golf Card in China

Bank of Communications ("BOCOM") and Oriental City Group Limited ("OCG") jointly announced the launch of Pacific - OCG Golf Card ("Golf Card") in China today. The Golf Card is first-ever Lifestyle Card launched by OCG in partnership with a bank in China. The launch signifies a key milestone for OCG's card-issuing business in China, and OCG will be launching more diversified Lifestyle Theme cards in China.

Mr. Yang Yu Ming (Head of Bank of Communications - Hainan Branch) said: "Developing Partnership and Co-brand Cards are the direction for the bank card industry in China. Issuing banks can explore the market of the designated potential group of customers via the Partnership Card projects. Meanwhile, the banks can provide tailor-made services to the customers."

Mr. Henry Yu (Chairman of Oriental City Group) said: "OCG and BOCOM have established a strategic partnership which can benefit both institutions' card-issuing business and the long term development. We can develop and strengthen each other's business in terms of resources, marketing and information in order to achieve Win-Win partnership." OCG is confident of the prosperous economic growth in China and also the popularity of Golf activities in the country. Launching of Golf Card in Hainan Province is OCG's strategic selection, because there are many golf courses and resources in Hainan. Actually, Hainan Province and Golf are mutually dependable in terms of economic growth and activities.

Pacific - OCG Golf Card is targeted at a group of existing and potential golfers with high spending, and the Golf Card is tailored with diversified golfing benefits to satisfy customers' spending mode. OCG offers all kinds of benefits to cardmembers, e.g. golf courses, golf pro-shops, hotels, restaurants, travel, etc. In addition, cardmember can accumulate bonus point for card spending, $1 spending converts into 1 bonus point for fabulous golf-related gifts. Successfully applied for Pacific - OCG Golf Card, cardmember is entitled over $1,000.00 worth of welcome gifts, i.e. free green fee, golf pro-shop shopping coupon and sunglasses shopping coupon.

The Golf Card offers to cardmember are not limited to spending benefits, but also comprehensive insurance protection. OCG works with Ping An Property & Casualty Insurance Company of China Ltd to provide brand new golf insurance protection plan. Cardmember can enjoy the game with peace of mind. The coverage includes 3rd parties liability, broken golf clubs, sunstroke and special compensation for caddies and Hole-in-One award.

Both Mr. Yang & Mr. Yu projected the Pacific - OCG Golf Card will be very popular in China, starting in Hainan Province and especially for golfers and golf lifestyle lovers.

 

 
Pacific - OCG Golf Card
For more information, please click here
 
 

About Oriental City Group Limited

Founded in 2001, OCG is a pioneer of new generation Financial and Payment Services. OCG specializes in developing quality Lifestyle & Theme Cards with banking partners. Through its diversified Lifestyle/Theme Card Platforms, OCG delivers added value to business partners while providing cardmembers with quality platform benefits and payment experience.

With the challenging competition in the card and payment industry, OCG proves there is a superior way to serve the needs and enrich the lifestyles of consumers. OCG is delivering a series of lifestyle-driven theme cards through a productive business model. It provides exclusive and unique privileges to customers with specific lifestyle interests, plus added value to business partners (banks and lifestyle industries) that surpass traditional card marketing boundaries.

Since February 2002, OCG has teamed up with United Overseas Bank ("UOB") to launch the first Golf VISA. In January and May of 2003, OCG and UOB launched Lady's VISA and Man's VISA respectively. In December 2003, Family VISA was launched.

Synchronising the corporate strategy and the launch of first Lifestyle/Theme card in China, OCG established a strong partnership with Bank of Communications (BOCOM) in February 2005. OCG and BOCOM launched Pacific - OCG Golf Card on 26th July 2005, which is the first Lifestyle golf card in China.

In addition to Card-issuing business, OCG's business scope also extends to Card acceptance. OCG teams up with China Unionpay (CUP) to develop international market for CUP card acceptance and the merchant acquiring business. OCG Thailand was established in October 2004 and became one of the first financial institutions to help China Unionpay to launch CUP card acceptance services outside of China, so as to meet the growing demand and spending need of the ever-increasing out-bound Chinese tourists around the globe.

OCG has already attained the largest Golf Card membership base in Asia. Its goal is to be a leading financial institution in Greater China, Asia, and qualified markets worldwide.

 

  Oriental City Group  
 

About Bank of Communications (BOCOM)

Bank of Communications is the fifth largest commercial bank in the PRC based on total assets as of December 31, 2004. As of December 31, 2004, BOCOM has a network of 92 branches, 2,413 sub-branches, 87 outlets, 1,486 self-service centers and 4,545 ATMs in 137 cities in the PRC. Through this network and other distribution channels, BOCOM provides a broad range of financial products and services to our corporate and retail customers.

BOCOM's three principle lines of business are corporate banking, retail banking and treasury operations. Its retail banking business provides a broad range of retail banking products and services to their retail customers, such as deposits, mortgage loans, car loans, debit cards, credit cards, wealth management and foreign exchange trading services.

BOCOM is incorporated, and substantially all of its operations are located, in the PRC. In addition to PRC operations, it currently has branch offices in Hong Kong, New York, Tokyo and Singapore, and representative offices in London and Frankfurt. In addition to its branches and representative offices, it also has 33 subsidiaries in the PRC and 16 subsidiaries in Hong Kong.

BOCOM endeavors to become a world-class commercial bank by leveraging its strengths and the growth of the PRC economy, continuing to improve its corporate governance, strengthening risk management and internal controls, implementing effective cost management, and pursuing steady growth to maximize value for its shareholders.

 

   
 
Media enquiries, please contact:
OCG China
Contact number: (86) 898 6855 8532
E-mail address: ocgcenquiry@ocg.com.hk


Bank of Communications Hainan Branch
Mr. Lu Yizheng
Contact number: 898 68532666 - 8212
E-mail address: bochnlyz209@yahoo.com.cn

 

Remarks: Card program between OCG and BOCOM ceased since February 2011